Faculty

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Thomas Dadourian is a founder, advisor, strategist, educator, and growth architect specializing in pre-MVP venture validation, strategic brand management, and consumer-based brand equity. He combines narrative-driven qualitative research, quantitative traffic experiments, conversion, and brand strategy to test product-market fit and unlock growth before companies invest in building.

With a foundation in neuroscience and creative storytelling, Thomas brings a business-first approach to marketing, creative direction, and systems design—bridging the gap between market insight and execution. He has generated over $100 million in crowdfunding and pre-sale revenue, overseen millions in paid media across Meta, TikTok, and Google, and architected campaigns that have produced over 1 billion organic social views, with brands under his current leadership reaching 30+ million monthly viewers.

Thomas’s experience spans early-stage validation, brand equity building, and go-to-market execution, including the founding and sale of a B2B sales agency. He has advised startups, enterprises, and academic programs on transforming ambiguity into traction, equipping teams with the frameworks, community, and data to answer the essential question: “Is this worth building?”